Our client is looking for a Product Marketing Manager to be responsible for leading inbound and outbound product marketing initiatives
Based in London, our client is renowned for their continuing advancements in online technologies that have changed the world. An ambitious, fast-paced forward-thinking company with a very creative culture.
Location: London
Type: Remote
Duration: 12 months
Visa sponsorship: No
Job Reference: BBBH 25640
Salary: 105K Pro Rata
Job Responsibilities:
- This role is responsible for leading inbound and outbound product marketing initiatives
- You will be responsible for influencing product strategies and positioning for target audiences, driving go-to-marketing efforts that drive awareness and adoption and working cross functionally with partners
- If you are a strategic marketer who is analytical and creative, excel at leading complex projects in fast-paced environments and are passionate about connecting consumers with great products, then we’d like to connect with you
- Influence and shape product strategies, positioning and narratives through the use of data and insights for target audiences in close collaboration with research, product, comms and policy
- Develop and execute on go-to-market strategies including goals, metrics for success, asset development and integrated launch planning with cross functional partners
- Partner with brand and integrated marketing on outbound marketing and advertising strategies and programs to drive awareness, adoption and long term engagement
- Tackle complex problems with a strategic mindset, and create thoughtful recommendations and action plans for solving those problems
Requirements:
- 7+-years of experience in a product marketing role, ideally in a large tech multinational or B2B SaaS
- Experience with consumer GTM strategies based on consumer driven insights
- Experience with consumer facing product launches and consumer campaigns
- Experience driving presentations with executives and cross functional teams
- Project management experience
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